THE Authoritative Source for
Aesthetics Industry Intelligence

Guidepoint Qsight’s exclusive Aesthetics industry solution has rapidly become the definitive resource for market intelligence on the Medical Aesthetics industry.

Qsight’s intelligence offering combines unique Market Model insights based on analysis of proprietary point-of-sale data coupled with our proprietary TRACKER survey panel to empower detailed analyses of the aesthetics market at the practice, patient and product level.

Gain deeper visibility than ever before into patient demand around your products, comprehensive insight into the competitive landscape, identify business trends and forecast opportunities, founded in essential information not available anywhere else.

Access Key Industry Insights

to conduct detailed market analysis

Aesthetics Market Model

In-depth analytics on Point-of-Sale Data: basket analysis, brand loyalty/switching, loyalty program profiles, pricing elasticity

Transaction-level metrics: dollar spend amount, number of transactions, discounts, average price per transaction

Facility-level information: size, geographic location, total sales volume, number of practitioners

Patient attributes: age/generation, gender, geographic location

Data Specifics
  • Since 2021, with data inception from 2017 and additional historical data
  • Patient Spend Captured: $8.5 billion from 11,000,000 invoices
  • Nearly 1,000 practices (55% MedSpas and 45% Physician Practices) representing 3,000+ clinic locations
  • Unit of Analysis: Transactions
  • Update Frequency: Weekly, Monthly, or Quarterly
Markets Covered

Dermal Fillers
Neurotoxins
Body Contouring & Skin Tightening
…and more

TRACKER

Qualitative insight from physicians on key topics of interest in the aesthetics space

Company, brand and product sentiment and practitioner outlook

Custom, proprietary survey questions

Data Specifics
  • Since 2007
  • Over 100 physicians and practitioners surveyed (Dermatologists, Plastic Surgeons, and Non-Core Physicians)
  • Unit of Analysis: Physicians
  • Update Frequency: Monthly
Markets Covered

Dermal Fillers
Neurotoxins
Breast Implants
Energy-Based Devices
Non-Surgical Fat Reduction & Skin Tightening Devices
Cosmeceuticals & Retail Skincare Products

Targeted Solutions for Your Business

Moving you forward within the Aesthetics industry
Patient Journey / Brand Loyalty
  • Identify the most common treatment pathways for patients, in terms of temporal order of treatments and brand switching
  • Uncover which brands are most susceptible to being switched away from

 

 

Invoice Basket Analysis
  • Determine products and procedures combinations that are most often purchased in the same visit

 

Patient Age/Generation
  • Distinguish if younger patients are using a wider array of products and procedures pre- or post-pandemic
  • Discern treatment differences between age groups
Facility Sales Volume
  • Understand patient and facility size correlation to multiple brand use over time
  • Study if the number of treatment options at a facility impacts individual patient treatment usage

 

Pricing Elasticity
  • Explore the impact of unit price of injectables (dermal fillers and neurotoxins) on brand selection
  • Evaluate if facilities that charge lower prices per unit for injectables attract more patients

 

Rewards Programs
  • Define patient profile and utilization trends across various loyalty programs, including Allergan Brilliant Distinctions, Merz Xperience+, Galderma Aspire, etc.

Testimonials

Here’s what Aesthetics industry executives have to say about Qsight’s Offering

There are few sources of data which can be viewed as authoritative as Qsight to develop strategies and executable field tools.

Qsight data has become a critical resource for our organization.  It has directly impacted how we measure our impact in the market and has provided us with critical insights that have influenced our go-to-market strategies.

Request a Demo

To learn more about Guidepoint Qsight and how we can help you uncover in-depth insights into key medical aesthetics segments, request a demo with us below:

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