The Authoritative Source for
Aesthetics Industry Intelligence
Guidepoint Qsight’s exclusive Aesthetics industry solution has rapidly become the definitive resource for market intelligence on the Medical Aesthetics industry.
Qsight’s intelligence offering combines unique Market Model insights based on analysis of proprietary point-of-sale data coupled with our proprietary TRACKER survey panel to empower detailed analyses of the aesthetics market at the practice, patient and product level. This unique combination of aesthetics data is unparalleled in today’s market.
Access Key Industry Insights to Conduct Detailed Market Analysis
Aesthetics Market Model
In-depth analytics on Point-of-Sale Data: basket analysis, brand loyalty/switching, loyalty program profiles, pricing elasticity
Transaction-level metrics: dollar spend amount, number of transactions, discounts, average price per transaction
Facility-level information: size, geographic location, total sales volume, number of practitioners
Patient attributes: age/generation, gender, geographic location
- Patient Spend Captured: $9.3 billion from 11,000,000 invoices
- Point-of-Sale transactions from 1,000+ practices (55% MedSpas and 45% Plastic Surgeon & Physician Practices) representing 3,100+ clinic locations
- Unit of Analysis: Transactions
- Data Inception: 2017 with optional additional historic data
- Update Frequency: Monthly or Quarterly
Dermal Fillers
Neurotoxins
Energy-Based Devices
Professional Grade Skincare
…and more
Tracker
Qualitative insight from physicians on key topics of interest in the aesthetics space
Company, brand and product sentiment and practitioner outlook
Custom, proprietary survey questions
- Over 140 physicians and practitioners surveyed (Dermatologists, Plastic Surgeons, and Non-Core Physicians)
- Unit of Analysis: Physicians
- Data Inception: 2007
- Update Frequency: Monthly
Dermal Fillers
Neurotoxins
Breast Implants
Targeted Solutions for Your Business
- Identify the most common treatment pathways for patients, in terms of temporal order of treatments and brand switching
- Uncover which brands are most susceptible to being switched away from
- Determine products and procedures combinations that are most often purchased in the same visit
- Distinguish if younger patients are using a wider array of products and procedures pre- or post-pandemic
- Discern treatment differences between age groups
- Understand patient and facility size correlation to multiple brand use over time
- Study if the number of treatment options at a facility impacts individual patient treatment usage
- Explore the impact of unit price of injectables (dermal fillers and neurotoxins) on brand selection
- Evaluate if facilities that charge lower prices per unit for injectables attract more patients
Testimonials
There are few sources of data which can be viewed as authoritative as Qsight to develop strategies and executable field tools.
Senior Marketing Analyst
Device Manufacturing Company
Qsight data has become a critical resource for our organization. It has directly impacted how we measure our impact in the market and has provided us with critical insights that have influenced our go-to-market strategies.
Business Analytics Manager
Biotechnology Company
Request a Demo
To learn more about Guidepoint Qsight and how we can help you uncover in-depth insights into key medical aesthetics segments, request a demo with us below: